Docs · Google ads by company
Google ads by company
Every ad an advertiser or website runs on Google Search, YouTube, Maps, Play and Shopping, from the Ads Transparency Center.
https://api.lurkapi.com /v1/google/company/adsWhen to use this
Use it to study a competitor's Google and YouTube ads: formats, run dates and how long each ad has run. Pass a domain such as nike.com to get every advertiser promoting it, or an advertiser_id from search advertisers (google_search_advertisers).
Filter by region, platform, format and date range. topic=political lists election ads with their spend and impressions; it needs a region. For an ad's text, landing page and per-country stats, pass its ids to ad details (google_ad).
Pagination. Up to 100 ads per page. Pass cursor back with the same filters for the next page. It's null on the last page. Date ranges that start more than about a year ago come back empty.
Example request
Copy one and replace YOUR_API_KEY with your API key (get one free). The code versions read the key from the LURKAPI_API_KEY environment variable instead.
curl "https://api.lurkapi.com/v1/google/company/ads?domain=nike.com®ion=US" \
-H "x-api-key: YOUR_API_KEY"Paste it into a terminal, with your key in place of YOUR_API_KEY.
const params = new URLSearchParams({
domain: "nike.com",
region: "US",
});
const res = await fetch(`https://api.lurkapi.com/v1/google/company/ads?${params}`, {
headers: { "x-api-key": process.env.LURKAPI_API_KEY },
});
const data = await res.json();
if (!data.success) throw new Error(`${data.code}: ${data.error}`);
console.log(data.ads);Node 18+. Save it as lurk.mjs and run node lurk.mjs. It reads your key from LURKAPI_API_KEY.
import os
import requests
res = requests.get(
"https://api.lurkapi.com/v1/google/company/ads",
params={
"domain": "nike.com",
"region": "US",
},
headers={"x-api-key": os.environ["LURKAPI_API_KEY"]},
timeout=60,
)
data = res.json()
if not data["success"]:
raise RuntimeError(f"{data['code']}: {data['error']}")
print(data["ads"])Run pip install requests, save it as lurk.py and run python lurk.py. It reads your key from LURKAPI_API_KEY.
package main
import (
"encoding/json"
"fmt"
"net/http"
"net/url"
"os"
"time"
)
func main() {
params := url.Values{}
params.Set("domain", "nike.com")
params.Set("region", "US")
req, _ := http.NewRequest("GET", "https://api.lurkapi.com/v1/google/company/ads?"+params.Encode(), nil)
req.Header.Set("x-api-key", os.Getenv("LURKAPI_API_KEY"))
client := &http.Client{Timeout: 60 * time.Second}
res, err := client.Do(req)
if err != nil {
panic(err)
}
defer res.Body.Close()
var data map[string]any
if err := json.NewDecoder(res.Body).Decode(&data); err != nil {
panic(err)
}
if data["success"] != true {
panic(fmt.Sprintf("%v: %v", data["code"], data["error"]))
}
out, _ := json.MarshalIndent(data["ads"], "", " ")
fmt.Println(string(out))
}Save it as main.go and run go run main.go. It reads your key from LURKAPI_API_KEY.
<?php
$params = http_build_query([
'domain' => 'nike.com',
'region' => 'US',
]);
$context = stream_context_create(['http' => [
'header' => 'x-api-key: ' . getenv('LURKAPI_API_KEY'),
'timeout' => 60,
'ignore_errors' => true,
]]);
$body = file_get_contents('https://api.lurkapi.com/v1/google/company/ads?' . $params, false, $context);
$data = json_decode($body, true);
if (!$data['success']) {
throw new Exception("{$data['code']}: {$data['error']}");
}
print_r($data['ads']);Save it as lurk.php and run php lurk.php. It reads your key from LURKAPI_API_KEY.
require 'json'
require 'net/http'
uri = URI('https://api.lurkapi.com/v1/google/company/ads')
uri.query = URI.encode_www_form(
'domain' => 'nike.com',
'region' => 'US',
)
req = Net::HTTP::Get.new(uri)
req['x-api-key'] = ENV.fetch('LURKAPI_API_KEY')
res = Net::HTTP.start(uri.host, uri.port, use_ssl: uri.scheme == 'https', read_timeout: 60) do |http|
http.request(req)
end
data = JSON.parse(res.body)
raise "#{data['code']}: #{data['error']}" unless data['success']
puts JSON.pretty_generate(data['ads'])Save it as lurk.rb and run ruby lurk.rb. It reads your key from LURKAPI_API_KEY.
Parameters
Add them to the URL after a ?, as in ?domain=nike.com®ion=US. Join several with &.
| Parameter | Description |
|---|---|
domainstringoptional | The advertiser's website, e.g. nike.com. Required unless you pass advertiser_id.
|
advertiser_idstringoptional | The advertiser's id, e.g. AR16735076323512287233 (Nike, Inc.). Required unless you pass domain. |
topicstringoptional | political lists only election ads (with spend and impressions); it needs a region.
|
regionstringoptional | Only ads shown in this country: a 2-letter code (US, GB, DE…), or ALL for anywhere.
|
start_datestringoptional | Only ads shown on or after this date (YYYY-MM-DD). |
end_datestringoptional | Only ads shown on or before this date (YYYY-MM-DD). |
platformstringoptional | Only ads shown on this Google product.
|
formatstringoptional | Only ads in this format.
|
cursorstringoptional | The cursor from the previous response, for the next page. Keep every other param the same. |
Example response
A real response, captured from the live API. Lists are trimmed to a couple of items, and long text such as media links is cut short with ….
Show the example response (2 KB)Hide
{
"success": true,
"credits_remaining": 999959,
"credits_charged": 1,
"ads": [
{
"advertiserId": "AR16735076323512287233",
"creativeId": "CR15254823507167543297",
"format": "text",
"adUrl": "https://adstransparency.google.com/advertiser/AR16735076323512287233/cre…",
"advertiserName": "Nike, Inc.",
"domain": "nike.com",
"imageUrl": "https://tpc.googlesyndication.com/archive/simgad/5840308546330368628",
"previewUrl": null,
"firstShown": "2023-11-16T21:42:56.000Z",
"lastShown": "2026-10-03T00:12:26.000Z",
"daysShown": 900,
"overallImpressions": null,
"spend": null,
"politicalRegions": null
},
{
"advertiserId": "AR11154049584043393025",
"creativeId": "CR14240224963381428225",
"format": "video",
"adUrl": "https://adstransparency.google.com/advertiser/AR11154049584043393025/cre…",
"advertiserName": "INITIATIVE MEDIA B.V.",
"domain": "nike.com",
"imageUrl": null,
"previewUrl": "https://displayads-formats.googleusercontent.com/ads/preview/content.js?…",
"firstShown": "2023-10-18T04:22:23.000Z",
"lastShown": "2026-10-02T23:55:34.000Z",
"daysShown": 500,
"overallImpressions": null,
"spend": null,
"politicalRegions": null
}
],
"cursor": "CgoAP7zmjHPnhhnzEhDFA1A5wuZ66qcIolgAAAAAGgn8+Gip+OOF4F8=",
"number_of_ads_estimate": 8000,
"number_of_ads_range": {
"min": 8000,
"max": 9000
}
}Response fields
Every field in a successful response, and what it means. A name with [] belongs to each item of a list: ads[].advertiserId is the advertiserId of every item in ads. null means there's no value.
Show all 28 fieldsHide
| Field | Type | Description |
|---|---|---|
| success | true | Always true here; errors have success: false. |
| credits_remaining | number | Your balance after this call. On anonymous playground calls: free tries left today. |
| credits_charged | number | Credits this call cost; 0 on free endpoints. On anonymous playground calls: tries used (1). |
| ads | object[] | The ads in Google's order: roughly most recently shown first. |
| ads[].advertiserId | string | The advertiser's id (AR…). Pass it as advertiser_id to company ads. |
| ads[].creativeId | string | The ad's id (CR…). Pass it with advertiser_id as creative_id to ad details. |
| ads[].format | stringcan be null | text, image or video. Google often saves text ads as a picture of the ad. |
| ads[].adUrl | string | The ad's page on the Ads Transparency Center. |
| ads[].advertiserName | stringcan be null | The advertiser's verified name, e.g. Nike, Inc.. |
| ads[].domain | stringcan be null | The website this ad matched, on domain searches; null on advertiser searches. |
| ads[].imageUrl | stringcan be null | A picture of the ad, for image ads and for text ads Google saved as an image. null when the ad only has a live preview (previewUrl). |
| ads[].previewUrl | stringcan be null | Google's live preview of the ad: a script the Transparency Center renders. null when there's an imageUrl. |
| ads[].firstShown | stringcan be null | When the ad was first shown, ISO 8601 (UTC). |
| ads[].lastShown | stringcan be null | When the ad was last shown, ISO 8601 (UTC). Today's date for ads still running. |
| ads[].daysShown | numbercan be null | How many days the ad has been shown. A long run usually means the ad works. |
| ads[].overallImpressions | objectcan be null | Impressions as the range Google reports. Political ads only; null otherwise. |
| ads[].overallImpressions.min | number | Lower bound of impressions. |
| ads[].overallImpressions.max | number | Upper bound of impressions. |
| ads[].spend | objectcan be null | Spend as the range Google reports. Political ads only; null otherwise. |
| ads[].spend.currency | string | Currency code, e.g. USD. |
| ads[].spend.lower | number | Lower bound of the spend, in currency. |
| ads[].spend.upper | number | Upper bound of the spend, in currency. |
| ads[].politicalRegions | string[]can be null | Regions where it ran as an election ad, as 2-letter codes, e.g. ["US"]; null for other ads. |
| cursor | stringcan be null | Pass as cursor for the next page. null on the last page. |
| number_of_ads_estimate | numbercan be null | How many ads match, as Google estimates it: the lower end of its range, or the exact count when it gives one. |
| number_of_ads_range | objectcan be null | The ad count as the range Google shows (e.g. 7000–8000); null when it gives none. |
| number_of_ads_range.min | number | Lower bound of the ad count. |
| number_of_ads_range.max | number | Upper bound of the ad count. |
Pagination
Results come in pages. For the next page, repeat the call with the same parameters and add the response's cursor as cursor. On the last page, cursor is null. Each page costs 1 credit.
let cursor = null;for (let page = 1; page <= 5; page++) {const params = new URLSearchParams({ domain: "nike.com", region: "US" });if (cursor) params.set("cursor", cursor);const res = await fetch(`https://api.lurkapi.com/v1/google/company/ads?${params}`, {headers: { "x-api-key": process.env.LURKAPI_API_KEY },});const data = await res.json();if (!data.success) throw new Error(`${data.code}: ${data.error}`);console.log(data.ads);cursor = data.cursor;if (!cursor) break; // last page}Cost and freshness
Each call costs 1 credit. Calls turned away before they reach the platform (invalid parameters, a key or balance problem, a rate limit) are free, and so are 5xx errors. A not_found is charged, since the platform was checked. How charging works.
Answers are cached for up to 12 hours. A repeat call within that time can return the same data, and costs the same.
Errors
A failed call returns success: false, an error message, a code your program can check, and a docs link. These are the errors this endpoint can return. All error codes.
| Status | Code | Meaning |
|---|---|---|
| 401 | missing_api_key | No API key was sent. Put it in the x-api-key header. |
| 401 | invalid_api_key | This key doesn't exist or was revoked. |
| 402 | insufficient_credits | Not enough credits for this call. Buy a pack, or wait for tomorrow's free top-up. |
| 402 | over_max_credits | This call would cost more than the max_credits you set. The error says what it needs; raise max_credits to allow it. Not charged. |
| 403 | account_suspended | This account is suspended. Email support@lurkapi.com. Not charged. |
| 405 | method_not_allowed | Endpoints only take GET, with parameters in the URL. |
| 429 | rate_limited | Too many calls in a short time. Wait as many seconds as the retry-after header says, then retry. |
| 500 | internal_error | Something broke on our side. Retry. Not charged. |
| 502 | upstream_error | The platform didn't send a usable answer. Retry. Not charged. |
| 503 | upstream_busy | All our connections to the platform are busy. Retry in a few seconds. Not charged. |
| 504 | upstream_timeout | The platform took over 30 seconds to answer (90 for web pages). Retry. Not charged. |
Use it in Claude
Connect LurkAPI to Claude and ask in plain English. This endpoint is the google_company_ads tool. For example:
Use LurkAPI's google_company_ads tool with domain "nike.com", region "US", then summarize what you find.Claude calls google_company_ads with arguments like these, and each call costs 1 credit:
{"domain": "nike.com","region": "US"}To save tokens, tool results leave out empty fields, keep one URL per image or video, and give transcripts as plain text unless you pass timestamps=true. A result over 45,000 characters comes in parts. Its _note gives the offset for the next part, and later parts are free for 15 minutes. Pass trim=false for the full response.
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